Kate Termini
Visual Problem Solver with 14+ years of experience shaping brand initiatives and marketing strategies across a multitude of industries and media. Expert at crafting engaging solutions and cohesive campaigns that reflect current trends while reinforcing brand identity. Highly collaborative and detail-driven, with a passion for transforming ideas into strategic, impactful design.
Extreme focus on brand identity.
I think Milton Glaser said it best:
"I move things around until they look right."
EDUCATION
FURMAN UNIVERSITY
Greenville, SC
B.A. in Business Administration | 2007 - 2009
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DIVISION 1 COLLEGIATE STUDENT-ATHLETE/SCHOLARSHIP RECIPIENT (softball)
UNIVERSITY of DELAWARE
Newark, DE
Visual Communication/Marketing | 2005 – 2007
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DIVISION 1 STUDENT-ATHLETE (softball)
CERTIFICATES
UNIVERSITY of TENNESSEE
Knoxville, TN
Meeting & Event Planning | Winter 2010
Wedding Coordinating | Fall 2009
Wedding Directing | Fall 2009
CONTINUOUS IMPROVEMENT / EDUCATION
HARVARD X
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Principles of Biochemistry | Spring 2020
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Fat Chance: Probability from the Ground Up | Spring 2020
SHAW ACADEMY
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Digital Marketing | Winter 2020
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Graphic Design | Spring 2020
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Web Design | Spring 2020
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Illustrator | Spring 2020
GREENVILLE TECHNICAL COLLEGE
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Intermediate Web Design | Fall 2013
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Computer Graphics 1 | Spring 2013
SKILLS
ADOBE CREATIVE SUITE
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Photoshop, Illustrator, InDesign, After Effects, XD
FIGMA
HTML/CSS (basic)
HUBSPOT CMS
BRAND IDENTITY DEVELOPMENT
RESPONSIVE WEB DESIGN
LANDING PAGE DESIGN
EMAIL MARKETING DESIGN
CREATIVE PROJECT MANAGEMENT & LEADERSHIP
MICROSOFT OFFICE
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Word, Excel, PowerPoint
ARTIOSCAD
LARGE FORMAT PRINTING
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HP FB700, Esko Kongsberg XP 44
CLIENT COMMUNICATION & COLLABORATION
PRODUCTION MANAGEMENT (PRINT & DIGITAL)
FULL-FUNNEL MARKETING DESIGN
CONVERSION-FOCUSED DESIGN
EVENT SIGNAGE & EXPERIENTIAL DESIGN
SECHS JAHRE DEUTSCH (ICH WERDE FLIEßEND SEIN)
6 YEARS OF GERMAN (with plans to continue education/fluency)
STRENGTHS
Strategic Planner & Creative Problem Solver
Flexible and Adaptive
Collaborative Team Player
Detail-Oriented Designer
Committed to Continuous Improvement
Project Manager / Self-Starter
Client-Focused
Versatile
EXPERIENCE
Graphic Designer
2020 - Present
digitalJ2
Charlotte, NC → Remote
Lead designer and project manager at an elite HubSpot agency, delivering full-funnel creative assets and conversion-focused web experiences for a diverse client base.
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Partner with clients to strengthen brand presence, expand market reach, and elevate digital performance through purposeful, strategy-led design.
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Work closely with cross-functional teams to produce high-converting landing pages and intuitive user flows that advance lead generation and nurturing.
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Oversee website projects from concept through launch, applying responsive principles, UX best practices, and clear communication to ensure smooth execution.
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Leverage HubSpot CMS and marketing automation tools to create assets that integrate seamlessly with client ecosystems, producing measurable results.
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Optimize design strategies to improve client KPIs, driving increased lead volume, higher conversion rates, and stronger brand engagement.
Freelance Graphic Designer
2018 - Present
Self-employed | Various Clients
SC → NC → Remote
Provide end-to-end creative services and art direction for clients across diverse industries, managing projects from concept to completion.
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Develop and implement brand identity systems, including logos, typography, and visual standards, to establish a distinctive market position.
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Produce marketing collateral spanning digital campaigns, print materials, web content, presentations, and event graphics.
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Manage all aspects of project delivery, including client liaison, creative direction, scheduling, vendor coordination, and final execution.
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Collaborate with clients to translate business objectives into creative solutions that drive engagement and growth.
Graphics Manager
2018
City of Greenville
Greenville, SC
Delivered comprehensive graphic and branding support to all City departments by creating, executing, and overseeing promotional and informational materials.
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Managed projects from concept to delivery, ensuring quality and timely completion.
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Maintained and built upon the City’s brand standards.
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Provided photography services across departments.
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Collaborated on creative strategy and project budgeting.
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Conceptualized and executed materials across a variety of departments and campaigns to meet public communication goals.
Digital Production Manager
2016 - 2018
KapStone (now WestRock)
Greer, SC
Oversaw small-batch printing, prototype development, and large-format production for corrugated packaging and retail display solutions. Collaborated with national and global consumer brands to support high-profile retail campaigns and B2B presentations.
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Designed marketing collateral, brochures, flyers, and sales presentations for executive meetings and retail environments, contributing creative concepts to enhance client product marketing.
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Managed the full digital production lifecycle, including print scheduling, customer quoting, purchase order execution, and large-format printing operations.
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Streamlined prototype workflows to reduce turnaround times and improve consistency across short-run jobs.
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Partnered with design and sales teams to translate creative concepts into feasible, high-quality print solutions.
Graphic Designer
2013 - 2014
All Things Considered (in-house at Milliken & Co.)
Spartanburg, SC
Served as lead designer supporting Milliken’s internal marketing and executive communications teams. Partnered closely with C-suite stakeholders to deliver high-impact design solutions for product campaigns, investor materials, and brand storytelling.
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Created print and digital designs tailored to product marketing initiatives, corporate communications, and shareholder-focused content.
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Developed creative concepts aligned with campaign goals, brand standards, and deadlines while maintaining budget compliance.
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Collaborated with the marketing team on visual strategy and supported product photography and video production.
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Designed formal business documents including shareholder letters, executive presentations, and Milliken’s annual sustainability reports.
Web Database Developer
2012 - 2013
FUEL (now FUEL for brands)
Greenville, SC
Initially hired as a design intern and promoted to Web Database Developer during a post-merger transition. Supported luxury real estate and lifestyle clients by managing digital marketing efforts, with a focus on email design, development, and distribution.
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Designed, coded, and managed e-newsletters and e-blasts, including contact list segmentation, testing, deployment, and post-send analytics.
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Collaborated with lead designers to create digital assets and campaign visuals aligned with brand standards and client objectives.
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Developed creative concepts and layouts for web and email content using design software to communicate clear, on-brand messaging.
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Supported marketing initiatives for high-end residential and commercial developments, ensuring a consistent and elevated digital presence.
Event Intern / Event Chair
2011 - 2014
Euphoria
Greenville, SC
Supported planning, creative development, and on-site execution of public and private events. Worked closely with the Executive Director to coordinate vendors, marketing materials, and community outreach, while also leading design and logistics for key initiatives.
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Managed event logistics, recruited vendors and keynote speakers, and led volunteer coordination across various event functions.
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Assisted in relationship-building with community partners, sponsors, and attendees to boost event participation and local visibility.
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Designed branded event materials, including invitations, menus, signage, and promotional pieces.
Special Events Catering Coordinator
& Bar Manager
2011 - 2012
Table 301
Greenville, SC
Held dual roles in event coordination and bar operations for a restaurant group, supporting sales efforts and managing the execution of special events while also leading bar program strategy and inventory management.
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Partnered with Sales & Catering to attract new and repeat business through outreach, menu customization, and tailored event planning for private dining and banquet functions.
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Managed all phases of event coordination — from upselling and logistics to contracts, timelines, and vendor sourcing — ensuring seamless collaboration with restaurant and catering teams.
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Oversaw bar operations, including inventory management, vendor relations, and ordering; revamped the cocktail and spirits menu to align with evolving trends and guest preferences in a popular gastropub setting.
Sheet Metal Estimations Admin Assistant
Summer 2005 & 2006
HT Lyons
Allentown, PA
There was also that one time I worked at Arby's (first job), Aéropostale (for 2 years), and Chili's (over 6 years collectively). I may have served and/or bartended at a few different places after that, as well.
My first job out of college was Time Share Sales in Gatlinburg, TN. That was fun (no it wasn't).
Interested in working together?